Are you a real estate agent going after expired listings? Check our latest batch of content ready postcards, with postcards aimed specifically at owners of expired listings. Let them know that you have the tools and expertise needed to get that home sold.
Download Expired Listings Postcard Order Form
Not going after expireds? Not a problem. We also have a new traditional listings lead generation postcard. This “Choose Your Selling Adventure” postcard shows people that regardless of their situation, they need to give you a call!
Download the Pool Tips + Whats Your Next Move OSS Order Form
Share important pool safety tips in with this postcard, which also has a strong call to action on the back. Postcards like this are important for building trust and staying top of mind with owners who aren’t ready to sell right now.
You don’t want people calling any real estate agent, you want them calling you! This lead generation postcard tells homeowners why you are the most qualified agent to sell their home.
School’s out and parents are looking for activities. Be a helpful resource with this Summer Bucket List postcard. Choose your county and we’ll provide 5 county specific activities. Or, if you have your own activities, we can plug those in as well.
These postcards are great “sticky pieces” meaning they are likely to stay in recipients’ hands for a while, giving your name and brand repeat exposure.
Download Summer Bucket Order Form
Download the Fathers Day Order Form and either email it to email@example.com or fax it to 949-452-0381
A simple, classic Father’s Day postcard that is perfect for your social list or farm. We can also convert this to an EDDM size.
This lead generation postcard is Father’s Day themed. Use light humor, an adorable picture and the upcoming holiday to encourage recipients to call you for their real estate needs.
The unofficial start of summer is just around the corner! Whether you want to mail a serious tribute to those honored on Memorial Day, or a light hearted lead generation postcard, we’ve got you covered.
Mother’s Day Direct Mail Postcards
Whether you’re trying to generate leads, or simply wishing the moms and mom figures in your life a nice holiday, these postcards are a perfect way to touch base with your farm, social list, past clients and leads.
Download Mothers Day Postcards Order Form
Spring lead generation postcards
Spring with spring break in full swing (or just ending) many people are already thinking about summer. Travel plans, warmer days, palm trees…sweet dreams are made of these. Get them thinking about selling their home as well with these lead generation real estate postcards. Looking to educate your recipients? Go with “4 reasons to sell this summer.” Want something quick and easy to read to pique their interest? Send out the “Navigating real estate” card.
Download 4 Reasons and Navigate Order Form
Our Seasons of Change postcards target recipients who are going through big life changes that may motivate them to sell their home. We have one for relocation, one for downsizing and one for moving into a bigger house. Choose the one most relevant to the most people on your list in order to generate leads.
Download the Seasons of Change_Spring Order Form and either email or fax it back to One Step Services.
This postcard can be effective on a wide variety of people, but you’ll most likely find people in their 30s and 40s relating to it. People well into their careers who may need to move for work, people with kids looking to move closer to family, people looking to move to a more affordable town, all of these people will identify with this card and call you to help them relocate.
NEED MORE SPACE
This postcard is great for young families, singles, or couples living in condos or townhouses. It gets them thinking about the need for a bigger home.
Do you have a lot of contacts that are empty nesters, retirees, or seniors? This postcard will motivate them to sell that big single family home and move into something more manageable.
In order to be successful with direct mail marketing, you need to be consistent. If you find yourself low on funds, you may be tempted to skip a mailing. DON’T! This will lead to inconsistency and loss of the momentum you’ve already gained. Instead, consider cutting costs with these tactics.
- Convert color postcards to black and white. You can convert one side or both. Many people choose to just convert the back to black and white, since most of the card is taken up by text and address anyways. At One Step, this one change will save you about 8 cents a card. You can also convert both sides to black and white to save even more. Just be aware that some of the design may be compromised once the color is taken out. If possible, tell your designer ahead of time that you want the postcard to be able to print well in black and white so that they can design accordingly.
- Check for quantity discounts. At One Step Services, we offer discounts for 500+, 1000+, 1500+, 2000+. In some cases, ordering more will actually save you money. For example, if you are ordering 475 full color 8.5×5.5 postcards, you’ll actually save about $10 if you bump your order up to 500.
- Clean your mailing lists. It’s a waste of money to send a mailer to bad addresses. A bad address is any address that doesn’t fit into your target market. For example, if you are a real estate agent looking for listings, you won’t want to send the postcard to renters. You also don’t want to send to people who have asked to be taken off your list, or to addresses that are undeliverable. Regularly clean your list to make sure you aren’t wasting money.
- Order smaller postcards. At One Step Services, we have a lot of different postcard sizes. If you need to trim your budget, consider going with a smaller postcard, especially for mailers who’s main job is to simply build brand awareness and trust. For example, perhaps you go with an 8.5×5.5 postcard for your mailings about community events and testimonials, but go back to your 10.5×5.5 for your Just Listed card so that you draw extra attention to it.
Don’t let a tight budget keep you from doing your marketing. The more you put your name out there, the more business you’ll get. Call our friendly customer service reps at 949-587-5301 or email firstname.lastname@example.org to discuss specific ways to cut costs on your next mailing.
The first day of Spring is March 20, Easter is April 16 and we’ve got direct mail postcards to celebrate both! And of course, we’ve got a lead generation postcard for all you real estate agents. The market is ramping up, time to get those listings!
A great way to touch base with past clients. Can be used by real estate agents or small businesses. As always, if you don’t like the text you can provide you’re own.
If you want to celebrate the season with being specific to Easter, these cards are for you. Can be used by real estate agents or small businesses.
Peeps Wanna Buy Your Home
This Easter themed real estate postcards is great for generating leads. Let owners know that demand for their homes is high, which could result in hefty profits.
Download the Downsizing and ListingShortage Order Form
This unique lead generation postcard is specifically for recipients that are retirees or empty nesters. It highlights the benefits of selling their current home and buying a smaller one. Not sure who to send this to? We can give you some guidance on how to get a list of people who may have been ready to downsize.
Recipients really appreciate being informed of the local market. These numbers show that its a sellers market with low inventory and high demand. Get this card out today be prepared for phone calls!