My brother got married a couple weeks ago to a wonderful woman in an absolutely beautiful ceremony. I can’t think of any other event that brings together so many business, large and small, at once. The caterer, the florist, the venue, the DJ, the dress salon, all of these businesses contributed to making the event special. Afterwards, I looked up every vendor whose name I could remember, and wrote a nice review on Yelp or Facebook. As someone who is in marketing, I know how crucial those reviews and testimonials are, particularly for small businesses that deal in very personal services like weddings.
I hope that all of you, dear readers, are actively asking for and gathering testimonials on a regular basis. If not, shoot me an email and we can chat about it (firstname.lastname@example.org). If you are, I want to give you some tips on how you can repurpose those testimonials and make them even more powerful tools in your marketing toolbox.
Turn your testimonials into visuals.
Using a program like Canva or PicMonkey, turn testimonials into visuals you can easily post to social media.
Expand testimonials into case studies.
If you have a client with a unique need, ask to use them as a case study. Describe the need, document your process, and write about the solution you created. Be sure to use photos, videos and direct quotes from the client.
Collect video testimonials.
In addition to asking for written testimonials, ask clients for video testimonials. Post these to social media, on your website and on your YouTube channel.
Use testimonials throughout marketing materials.
Don’t regulate them to just a page on your website. Put them on postcards, listing presentations, brochures, letters, etc.
These brightly colored, summer themed postcards are sure to standout in the mailbox and grab the eye of recipients. The messaging is crafted specifically to generate real estate listing leads. These direct mail postcards are the perfect way to touch base with your geographic farm or social list this summer.
SPECIAL OFFER: When you mail 200+ postcards, you’ll receive a free digital version you can use on blogs, emails, and social media. Valid until July 6, 2018.
Download Summer Postcard Order Form
FLAMINGO SEEKING NEW LAWN
FISHING FOR NEW HABITAT
SUMMER SWEET DEAL
These festive direct mail postcards are perfect for small business and real estate agents to send to their geographic farm, social list, current clients and potentials.
Order by July 19, 2018 to ensure timely delivery.
Download the 4th of July Postcard Order Form Fill it out, and email it email@example.com. If you would prefer to place your order over the phone, please call us at 949-587-5301.
Looking for a fun, eye catching postcard to send to your list of past clients? Father’s Day is Sunday June 17th. These Father’s Day direct mail marketing postcards are the perfect way to touch base with your farm or social list.
Father’s Day is June 17th. Order by May 31 for timely delivery. Mail 200+ and we’ll waive the design fee!
Download Fathers Day Postcards Order Form
Give Dad A New House
Happy Father’s Day
Real Estate agents its selling season! We’ve got some fantastic postcards with strong calls to action that will motivate people to list with you!
For this month only, mail 200+ postcards and we’ll waive the design fee! Just download the order form below, fill it out and email back to firstname.lastname@example.org.
Customizable Market Update
Most real estate agents report that market updates are their most popular direct mail piece. This postcard makes market update stats easy to read and understand. Simply provide info for your specific area and we will plug it in!
Why sell this spring?
This brightly colored infograph clearly explains why now is the best time to sell
This beautiful postcard is a great way to touch base with your farm or social list and remind them that you are available to get them into the home of their dreams.
Mother’s Day is Sunday May 8th and we have several Mother’s Day postcards you can use to reach out to your farm, social list, clients and leads. Download the Mothers Day Order Form and either email it to email@example.com or fax it to 949-452-0381. Order by April 19th and receive 10% off printing costs.
Mother’s Day 1 & 2
These two postcards can be used for real estate agents or small business owners. They’re sentimental message is perfect for connecting with your audience on a personal level.
New House for Mama
This lighthearted, real estate centered postcard is perfect sending Mother’s Day wishes and generating leads in the form of buyers and sellers.
The holiday of love is coming up, and what better way to show your clients and leads some love than with a special greeting? You can mail these postcards, walk and drop them, or attach them to small gifts. For the first time ever, you also have the option of emailing these postcards to a list you provide. To learn more about email postcards, click here.
Download the Valentines_OrderForm_2016
This postcard is a perfect way to wish your social list a Happy Valentine’s Day, as well as remind them that your available for all their real estate needs.
Start gearing up for the spring selling season now! This Valentine’s postcard is the perfect way to get your recipients thinking about listing their home with you.
It’s important to provide useful information for homeowners even if they aren’t ready to sell. Postcards like this one help you build trust and brand familiarity. Then when they are ready to sell, you’ll be the one they call.